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Below is a collection of every blog post, infographic, Weekly Skinny, and case study. This collective work just scratches the surface of what we have seen in China and can serve as your guide to this unique consumer market. For even more works on China, you can access our Weekly News here.
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Top 5 Marketing Lessons from China March 2025
A concise yet holistic summary of March 2025’s key marketing developments in China, highlighting valuable insights and their implications for brands.
Top 5 Marketing Lessons from China February 2025
A concise yet holistic summary of February 2025’s key marketing developments in China, highlighting valuable insights and their implications for brands.
China’s Technological Acceleration
China’s technological acceleration has come as a shock to many, particularly DeepSeek, however the country’s centrally planned economy, long-term planning and wealth of resources means it is increasingly well-positioned to make breakthroughs. All the more so when cornered by economic pressure such as semiconductor restrictions which contributed to the rise of DeepSeek.
Top 5 China Marketing Lessons from January 2025.
A concise yet holistic summary of January 2025’s key marketing developments in China, highlighting valuable insights and their implications for brands.
Top 5 China marketing lessons from December 2024
A concise summary of last month's key marketing developments in China, highlighting valuable insights and their implications for brands.
Top 5 China Marketing Lessons from November 2024
A concise summary of last month's key marketing developments in China, highlighting valuable insights and their implications for brands.
Top 5 China marketing lessons from October 2024
China Skinny’s review of key marketing trends and lessons we observed over the month of October 2024.
Infographic: The Great Underperformance of Foreign Dairy in China 2.0
Following up from our 2016 study into how foreign brands are performing in the dairy category in China, utilising our Dairy Tracker, we have analysed performance for the first eight months of 2020. The results are likely to continue to surprise you…