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Below is a collection of every blog post, infographic, Weekly Skinny, and case study. This collective work just scratches the surface of what we have seen in China and can serve as your guide to this unique consumer market. For even more works on China, you can access our Weekly News here.
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Community & neighbourhood marketing in China
Marketing to Chinese communities or neighbourhoods is the next level of localised marketing, improving cut-through and often going viral well beyond communities