China Research, Strategy & Branding

since 2011

China Research
Strategy & Branding

since 2011

Making China Make Sense

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We focus solely on China. In today’s globalized world, that means something. As the world’s most advanced consumer market, China deserves dedicated expertise, and that’s where we put all our energy. With over a decade of experience in crafting localized market research and providing strategic guidance, we help foreign businesses gain a competitive edge in China. If you’re serious about succeeding in China, you’ve come to the right place.

Trusted by Those Who Take China Seriously

See why we have a 90% return/referral rate

Services to get you an edge in China

Entry/Growth Strategy

We help you set your strategy for and set a clear game plan to hit the ground running. From costs, to partner evaluation, and competitors analysis, we’ve got you covered.

Localised Research & Consumer Insights

We talk to hundreds of Chinese consumers monthly and our gold-standard industry research methods will ensure you will understand exactly what your consumers think and feel about your brand and products.

Ecommerce Data Tracking

Get access to our up-to-date trackers incorporating eCommerce data into an interactive data dashboard. You will have extensive access to sales across a range of categories and subcategories to catch trends and make successful investments in the market.

Digital Strategy & Execution

With China’s unique social media set up, Chinese consumers are a league of their own. Allow us to take the reigns and help you maximize your reach and better communicate to your audience.

Our Weekly Newsletter

Get what’s happening in the moment directly from us.

China news and trends updates and archives

2 Apr 2025

Beyond trust: how foreign brands can truly connect in China

2 Apr 2025

Despite foreign brands generally being perceived as safer in China, they often squander this advantage by failing to localise and understand the ecosystem and cultural nuances