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Below is a collection of every blog post, infographic, Weekly Skinny, and case study. This collective work just scratches the surface of what we have seen in China and can serve as your guide to this unique consumer market. For even more works on China, you can access our Weekly News here.
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Brands have tapped into a pastime trend of visiting local wet markets to connect with Chinese youth
Brands taking over wet markets has connected with Chinese youth online as they place higher value on community, neighbourhood connections and every day cultural activities