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Below is a collection of every blog post, infographic, Weekly Skinny, and case study. This collective work just scratches the surface of what we have seen in China and can serve as your guide to this unique consumer market. For even more works on China, you can access our Weekly News here.
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From Jack Ma to Hotpot CEOs: The Rise of Fashionable Business Leaders
A Harper’s Bazaar campaign featuring hotpot CEOs is a testament to the power of blending fashion, culture, and business leadership. It not only redefines the role of CEOs in branding but also highlights broader trends in cultural revival, emotional connection, and experiential marketing.
Guizhou sour soup hotpot, a new rising star in China’s competitive hotpot market
Guizhou sour soup hotpot is captivating Chinese consumers’ taste buds this summer. It’s as visually appealing as it is unique, with a distinctive blend of both sour and spicy flavours. Check it out to find more about its recipe for success in China's competitive hotpot market.
Yili Dairy and Haidilao create a milky hot pot
Dairy giant Yili has added milk to Haidilao's hotpot broth