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Below is a collection of every blog post, infographic, Weekly Skinny, and case study. This collective work just scratches the surface of what we have seen in China and can serve as your guide to this unique consumer market. For even more works on China, you can access our Weekly News here.
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Water shoes (溯溪鞋), a trending fashion footwear for outdoor lifestyle in China
Water shoes have become a fashionable choice for outdoor adventures due to their functionality and stylish design. But will they create a trend as widespread as clogs did?
What did DAPHNE do to bring itself back from the dead?
DAPHNE was a staple fashion item for Chinese ladies born in the 80s and 90s, but failed to adapt to changing market dynamics. A recent strategic shift and refresh has seen the brand rise from the dead